What are cookies?

Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

Are there different types of cookies?

Yes, there are different types of cookies. Cookies are divided into “first-party” and “third-party” cookies, and “session” and “persistent” cookies.

“First-party” and “third-party” cookies

Cookies can be set and controlled by the operator of a website such as PrimeHouse (known as a “first-party cookie”) or by a third-party such as Facebook, for example to display advertisements and social sharing features (known as a “third-party cookie”).

“Session cookies” and “persistent cookies”

“Session cookies” are stored in your computer or device’s memory during your browsing session and are automatically deleted from your computer when you leave a website. These cookies usually store a session ID, allowing you to move from page to page without having to log-in repeatedly.

“Persistent cookies” usually have an expiration date and will stay in your browser until they expire, or until you delete them. For example, we use persistent cookies to better understand usage patterns so that we can improve the website for our customers.

Use of cookies by PrimeHouse

We use necessary cookies to make our site work. We’d also like to set optional analytics cookies to help us improve it and evaluate the performance of our website. For this, we use data from Google’s Interest-based advertising with a Google Analytics tool. Such data includes such factors as age, gender and interests.

We use this same information in building remarketing lists to serve relevant digital advertising via the Google Display and Adwords Networks, and we use insights about our users to refine our campaign strategies. Further information of Google’s tracking can be found here https://policies.google.com/technologies/ads